Technical SEO that improves the visibility of websites.
A website that can’t be found is of no use to anyone. We ensure that search engines and people can see and understand your website.
Customers can find your website more easily if it is more visible to search engines. Using Technical SEO will better understand your website search engines.
In all of our projects, we build a solid foundation of technical SEO so that search engines can better crawl, index, and display your website.
It’s not the Field of Dreams – no one will come if you build it wrong.
Probably you’re here because your marketing team or web developer can’t solve your problem. We specialize in this. In addition to diagnosing and resolving search engine indexing and ranking issues, we also implement technical SEO strategies that improve your visibility in search results.
An SEO Site Audit is the first step.
With our technical SEO, we begin by auditing your website in-depth. Our team has experience with various website platforms and a comprehensive understanding of technical SEO tactics to improve the accessibility of your site.
We have both experience and depth of expertise in technical SEO.
During our comprehensive technical SEO audit, we evaluate every aspect of your site and provide recommendations for improvement. At the outset, we identify any technical issues that could negatively affect your website’s performance. So you know where to concentrate your efforts, we prioritize the information.
After that, we fix the problems and (re)build a solid foundation for technical SEO.
The real work begins once you receive the results of your technical audit. You can get your website developer to fix your issues or hire us to turn technical SEO issues into marketing solutions that will improve your website visibility and drive more leads.
Among our technical SEO strategies are:
It is difficult to navigate your website, and there are pages that nobody can find (including Google).
It is important to consider how people navigate your website. Search engines index & crawl your website based on how pages are connected through navigation & internal linking. With thoughtfully crafted structures and internal links, convey a clear message to the bots.
Your website is difficult (or expensive) to update and your CMS is not SEO-friendly.
Website migration from WordPress, Drupal, and PHP is something that our in-house development team specializes in. You can count on them to do all the work needed to move your website from one platform to another while providing you with a user-friendly CMS.
Even if you have the prettiest website in the world, no one will be able to find it or use it.
In addition to improving the user experience and increasing search engine accessibility, our development team can redesign your website with a stronger SEO foundation.
Your website loads so slowly that even you lose patience.
Slow-loading websites don’t rank well in the search engines, and people don’t like them much either. Identify the processes causing delays and fix them using our technical SEO experts & developers.
You are not using a private connection.
The user experience on HTTPS websites is usually better and they tend to rank higher in search results. You can migrate your website from HTTP to HTTPS to ensure a secure experience for your users and to signal a secure site to search engines.
Search results do not include your web pages.
Search engine bots encounter crawl errors when they encounter a roadblock and are unable to access a website. Search results fail to properly display the page because it hasn’t been indexed. Fortunately, we prevent this from happening.
There is no shortage of answers (boxes) among your competitors.
It is essential to use structured data markup in order to claim the featured snippets that dominate the SERPs. Our SEO specialists use schema markup to tell search engines the purpose of the page and understand its content so it can be indexed accurately. Content will display higher on the page if it is relevant to the query.
In the search results, the wrong page appears.
There is no point in repeating yourself or others. By rewriting content and consolidating pages, our content specialists work with our SEO team to reduce duplicate content on your site. Search results are displayed on the correct page when this practice is implemented, preventing keyword cannibalization.
Search engines rank your website for strange, unrelated terms, or don’t rank it at all.
Through internal linking, we improve the hierarchical structure of your website while simultaneously signaling to Google your most important keywords. In order to shape the message search engines receive from web crawlers, you should use both the volume and hierarchy of internal link anchor texts.
Your website is not being found by Google.
You need an XML sitemap to let search engines know what content you want indexed and ranked. To tell the bot where on the site to go next, our SEO experts recommend which pages should be indexed. Sitemaps are created and submitted to Google Search Console for verification, then we follow up with monitoring and troubleshooting.
Your site is slow in parts, and a rebuild isn’t an option
By using Accelerated Mobile Pages (AMP), you can speed up your site for mobile users, which can result in a better ranking in search results. Our SEO and development teams work together to optimize AMP for your site and resolve issues with your existing pages.
There is no organic traffic to your website.
Your website’s root directory contains a file that tells search engine bots to index and crawls certain pages. The robots.txt file should be checked and optimized for technical SEO. Your rankings and organic visibility can be negatively affected by errors in your robots.txt.
Without optimized Core Web Vitals, you could lose visibility and customers to your competitors.
Google’s Core Web Vitals are a set of metrics that measure how responsive your website is, its speed, and how stable it is visually. A website’s rank in search results is based on a variety of factors, including these metrics.
SEO, or technical search engine optimization, is a constantly changing, labour-intensive method of optimizing websites with significant payoffs. A highly specialized team of industry experts knows how to perform even the most challenging aspects of technical SEO in a way that will maximize your return on investment.
If you don’t do technical SEO right, you’ll lose money and ranking on search engines. Get started today with a technical SEO audit to improve your website’s accessibility.
FAQ's on Technical SEO
Why is technical SEO so important?
Technical SEO is important because it helps search engines understand the structure and organization of your website, and ensures that it is easily crawlable and accessible. By addressing technical issues such as broken links, slow page speed, and mobile responsiveness, you can improve the user experience and increase the chances of your website being indexed and appearing in search engine results pages (SERPs).
What is a technical SEO Audit?
A technical SEO audit is a comprehensive analysis of your website’s technical elements that can affect its visibility and ranking in search engine results pages (SERPs). This includes things like website architecture, server configuration, crawlability, mobile responsiveness, and page speed. The goal of a technical SEO audit is to identify and fix any technical issues that may be preventing your website from ranking well in search results.
What is crawling in SEO?
Crawling is the process by which search engines discover new and updated pages on the internet. Search engines use automated software called crawlers or spiders to follow links on a website and index the content they find. Crawling is an essential part of SEO, as it helps search engines discover and understand the content on your website so that it can be included in search results.
What is indexing?
Indexing is the process of adding a web page to a search engine’s database. Once a page is indexed, it becomes eligible to appear in search results. Indexing is important because without it, a page won’t be available to users who search for relevant keywords.
How do search engines crawl your site?
Search engines use automated software called crawlers or spiders to discover and index new and updated pages on the internet. When a crawler visits a website, it follows links on the website and indexes the content it finds. The frequency at which a website is crawled depends on the search engine and the website’s authority, relevance, and freshness. The more authoritative, relevant, and fresh the website is, the more frequently it will be crawled by search engines. Additionally, website owners can use sitemaps and submit URLs to search engines to help them discover and crawl new pages on their website.
What is the most important component of Technical SEO?
The most important component of technical SEO is website architecture and crawlability. This includes things like a clear hierarchy, proper use of headings, and a well-structured navigation menu. By making sure that your website is easily crawlable and has a clear structure, search engines will be able to understand and index your content more effectively. Additionally, making sure that your website is mobile-friendly and has a fast page speed is also important.
How do you measure Technical SEO?
There are several ways to measure technical SEO, some of which include:
Analyzing website traffic and search engine rankings: By monitoring your website’s traffic and search engine rankings, you can get an idea of how well your website is performing in terms of visibility and reach.
Using website analysis tools: There are various website analysis tools available such as Google Analytics and Search Console that can help you identify technical issues such as broken links, slow page speed, and mobile responsiveness.
Conducting a technical SEO audit: An audit can provide a comprehensive analysis of your website’s technical elements that can affect its visibility and ranking in search engine results pages (SERPs)
Measuring crawlability: By monitoring the number of pages that search engines crawl on your website and the speed at which they crawl your site, you can get an idea of how easily search engines are able to access and index your content.
It’s important to keep in mind that technical SEO is a continuous process, and it’s important to regularly check and monitor your website’s technical performance.
Glamarioux Digital Studio: Why Should You Choose Us?
There are many reasons to choose Glamarioux Digital Studio for your digital marketing needs. Some of the benefits of working with us include the following:
Proven track record of success: We have a long history of helping businesses like yours succeed online. Our team has a wealth of experience and expertise in various areas of digital marketing, including web design, search engine optimization, social media marketing, and more.
Customized solutions: Every business is unique, so we offer tailored solutions tailored to your specific needs and goals.
Exceptional customer service: We are dedicated to providing our clients with the best customer experience possible. Our team is always available to answer your questions and address your concerns, and we strive to deliver results that exceed your expectations.
Competitive pricing: We offer competitive pricing for all of our services, so you can get the digital marketing support you need at a price that fits your budget.
Wide range of services: We offer a full range of digital marketing services, including web design, SEO, social media marketing, and more. This means that you can rely on us for all of your online marketing needs.
Choose Glamarioux Digital Studio and experience the difference a professional, results-driven digital marketing team can make for your business.